Giving Back

Trees Planted


Creative Analysis actively supports and works with several local, national and global environmental causes.

We believe in supporting a healthy environment that respects each other, wildlife and nature; both on land and in the oceans.

We are committed to planting trees for every project that we complete and we are keen supporters of wildlife conservation, woodland conservation and community building.

These are our chosen UK charities that we make financial contributions to

Yorkshire Wildlife
Woodlands Trust
National Trust

Reforestation & Planting Trees

When we complete a Zoho development project with our clients we commit to planting a number of trees to align with the size of each project.

We love the idea of choosing where the trees are going to be planted and whether that will impact on the global deforestation crisis or whether it will have an impact on a specific local community.

We pick the project we want to contribute to – be it local or global based on the client we are working with.

We aim to match the client with the most suitable project and we like to involve you in that decision.

Obviously, if you would like to match fund the trees we plant, that would be great!

Cancer Research UK – Three Peaks Challenge

This summer, Sue is taking to the hills once more to complete the Yorkshire Three Peaks challenge. She will be walking alongside colleagues from her previous role as a Clinical Scientist in the NHS and will raise money for Cancer Research UK.

The 24.5 mile (38.6km) Challenge takes on the peaks of Pen-y-ghent, Whernside and Ingleborough and includes 1585m (5200ft) of ascent. These peaks form part of the Pennine range, and encircle the head of the valley of the River Ribble, in the Yorkshire Dales National Park.

How Many Elephants – Charity Ambassador

Paula is passionate about elephant conservation and stopping the ivory trade.

96 elephants are killed EVERY DAY in Africa. At this rate they will be extinct in the wild within a single decade.

How Many Elephants is a powerful design-led campaign, inspiring and educating a global audience about the devastating impact of the African elephant ivory trade. The charity was founded by Holly Budge, an inspiring adventurer and passionate conservationist.

Paula’s role as Ambassador is to spread the word about this beautiful visual campaign, to speak about the dramatic loss of elephants and to run workshops and creative sessions; getting as many people involved in the campaign as possible. Paula also supports events and fundraising campaigns throughout the year with the How Many Elephants Team.

You can be a part of the colourful campaign to raise awareness of the African Elephant Crisis. Join the visual petition here:

To read more about How Many Elephants and Holly Budge:

Macmillan Mighty Marathon Hike

In July 2021, Sue along with 3 friends completed the Macmillan Mighty Marathon Hike, raising a total of £3066.
The hike was 26 miles through the magnificent Yorkshire Dales National Park. They followed the River Aire, enjoyed the sights of Janet’s Foss waterfall and pretty market towns including Malham and Grassington.

Find Out More…

Hippos and Crocodiles

In July 2018 Paula canoed down the Zambezi River in Africa to raise funds for the education of children in Zambia. The team of ten raised £25,000. This money went directly to animal conservation education for the young people. The children (and consequently their communities) were taught about human-wildlife conflict and how to live in harmony with their local wildlife.

Conversations For Change

Paula is a core member of the Conversations for Change team.

Focusing on ethical business principles and long term sustainability, the CfC team work with businesses that are making a positive difference in the world (or striving to) to help them create even more impact.

Paula is proud to be a Teal collaborator and contributor to the following focus areas: ethical business, sustainability, business optimisation and community.

Read more about Conversations For Change here:

Inspiring Women Changemakers

Inspiring Women Changemakers is a global, inclusive movement of people who genuinely want to see the world become a safer, fairer place for women, wherever they live and whatever they do.

Paula has been a member of Inspiring Women Changemakers since 2018.

Dedicated to Dee Farrell

In November 2020, a close friend and colleague of Creative Analysis passed away.

Dee Farrell was key to bringing together the Creative Analysis team and her impact on us an organisation is beyond words.

As a small gesture of thanks to Dee for her invaluable contribution to our lives we have decided to dedicate all the trees planted in 2020 to her. We feel this is a superb way to honour such a wonderful person and we hope that we can continue to have an impact on the world in Dee’s memory.

Paula Atherill

Are You A Charity or Third Sector Organisation?

We are keen to work with organisations like you. We have lots of experience working in this sector. If you are looking for a CRM or other systems we would welcome a chat with you.