Promote To Help, Not To Sell: 3 Tips!

  Do you know what happens when I Google the word ‘promote?’ No mention of the word ‘selling’ appears, zilch, nada, absolutely none. Instead, the all-knowing, life-saving oracle that is Google talks of “supporting or actively encouraging a cause or venture” and “furthering the progress of something.” Yes, there is an aspect of ‘promotion’ in the work sales and marketing departments in businesses do- both of which overlap but the definition for ‘smarketing’ is a blog…