AI, Automation, and the Human Touch: Zoholics UK 2025 highlights Introduction On September 8–9, 2025 – Paula, Sue, Jack and Mel – from the Creative Analysis team headed to Birmingham’s ICC for Zoholics UK 2025. As a Zoho Partner of more than 11 years, we’ve been part of this community for a long time. And as a remote-first company, it’s always something special to meet people in person; reconnecting with clients and friends, sharing…
What is CAMi? Creative Analysis MetaImpact (CAMi) is a service that helps individuals, teams, and organisations measure and make visible the impact they have on People, Profit, Planet, and Purpose. Too often, impact measurement feels like ticking boxes. Most organisations already track finances and outputs, yet the most meaningful value often remains hidden: the wellbeing of people, the strength of relationships, the care for the planet, and the sense of purpose that guides…
Making space for change to land: what readiness really means in practice Introduction Motivation for change is rarely the issue. Most organisations begin digital transformation with a clear need and a strong sense of purpose. The strategy is well considered, the solution scoped, and the technical design solid. Innovation-specific skills are identified, and training is already built into the plan. However, even when all of that is true, projects can still falter. In our…
Zoho Training Designed to Empower Your Team and Sustain Your Business Growth We believe training is a powerful opportunity. It’s not just about knowing how to use software; it’s about empowering your team to do their best work, building confidence, and sustaining long-term growth. As a Zoho Advanced Partner, we help shape the future of how Zoho is used. Our close working relationships with Zoho teams across the globe give us early access to…
Deepening Our Digital Change Success with MetaImpact Preface: Mapping for Meaningful Digital Change This article is part of a Human-Centred Mapping Series exploring how human-centred mapping techniques shape successful digital transformation at Creative Analysis. Each step builds on the last, creating clarity and alignment across change projects. Empathy Mapping: Understanding the real people behind the process to frame challenges effectively and authentically. Journey Mapping: Making internal user experiences tangible, visualising workflows to empower teams…
From Mapping to Building Functional Workflows – “Every system we’ve implemented started with good intentions…” PREFACE This article is part of a Human-Centred Mapping Series exploring how human-centred mapping techniques shape successful digital transformation at Creative Analysis. Each step builds on the last, creating clarity and alignment across change projects. Empathy Mapping: Understanding the real people behind the process to frame challenges effectively and authentically. Journey Mapping: Making internal user experiences tangible, visualising workflows…
From Frustration to Clarity. We all felt there had to be a better way. PREFACE This article is part of a Human-Centred Mapping Series exploring how human-centred mapping techniques shape successful digital transformation. Each step builds on the last, creating clarity and alignment across your change project. Empathy Mapping: Understanding the real people behind the process to frame challenges effectively and authentically. Journey Mapping: Making internal user experiences tangible, visualising workflows to empower teams…
I thought I knew what to expect. I’ve sat through countless business workshops, thought out workflows, and tackled process inefficiencies. But this? This was different. PREFACE This article is part of a Human-Centred Mapping Series exploring how human-centred mapping techniques shape successful digital transformation. Each step builds on the last, creating clarity and alignment across your change project. Empathy Mapping: Understanding the real people behind the process to frame challenges effectively and authentically. Journey…
