We hope you and your business have enjoyed 2016. Whilst New Year is a time to reflect on how lucky we are at present and the successes we’ve enjoyed so far, my mantra is: “how can we find a better way?” I’m always looking for ways to improve, streamline, optimise and get smarter. So what have we learnt from our A-Z of CRM blog post series this year that can shape practical and useful New…
Don’t you think business life is better united? Being on the same page as a client to help them achieve their goals through your services, being on a similar wave length to your team, sharing the same values as your business investors, mentors or partners, you name it, business, and life in general, is brighter and better united. We’re huge fans of leveraging neat technology and savvy online tools to enable business owners and…
They say knowledge is power and data is a type of knowledge that is no exception. In a post we wrote back in May, we explored how data helps you keep in time with your customers, ensuring you’re dancing to the same beat. Having handy info on clients- their contact information and details about them such as their age, profession, location and other demographics- helps with your direct marketing and not least with gaining…
Time’s pretty fickle isn’t it? When we have lots of it we love it but usually end up squandering it with a ‘I’ll do it tomorrow mentality.’ When time is of the essence and we have very little of it, we resent it and tend to leave an urgent task until the very last minute before a deadline. Poor time can’t win! Time is so tricky because we can’t control how fast passes but…
Running a successful business is a lot like baking the perfect cake. We’re huge fans of cake here at Creative Analysis (in fact coffee and cake with clients is our favourite way to engage with them!) but that’s not why we’re writing this blog post. You’re probably wondering how business and cake are related if we’re not referring to a cake business. Well, just like putting the wrong ingredients and using the incorrect methods can…
From the TalkTalks’ well talked about data breach, and the infamous celebrity private photos leak to the much more recent Tesco Bank cyber attack on over 40,000 customers’ details, we all know that data ‘hacks’ are a very real and present risk in today’s digital world. Not only did these chilling headlines make us ask ourselves just “how secure is my online data?”, but this month’s Tesco Bank breach demonstrated how it’s not just celebrities…
The beauty of having all our business’ data stored and categorized into a reliable and organised system or CRM (Customer Relationship Management) platform isn’t just that it helps us keep track of contacts’ details…or that it seamlessly integrates with other systems…or that it minimizes our chances of missing valuable opportunities to grow our business. The true beauty of a tailored and dependable CRM means we can be Location Independent. If you’ve read any of…
Number crunching, data munching, result bunching…button punching… scowl scrunching… sound familiar? While some people’s minds are very analytically inclined and almost wired to make sense of figures and information, others get confused, overwhelmed and downright frustrated with numerical data. But ask any business owner; reporting, analyzing and calculations have to be done. They’re necessary- but they don’t have to be stressful. Basically, the need for reporting can be explained by: measure, pleasure and leisure…
What will you do with your business freedom? Business freedom lets you focus on whatever matters most to you. With the right systems, processes and team is in place you can step outside your business at anytime, be confident it will keep running without you and be anywhere you want to be. Free from the day-to-day running of your business, you will be able to spend more time identifying new business opportunities. But business freedom…
Focus on the hidden gems with analytics Thanks to the plummeting costs of computing power and the internet, analytics is no longer the preserve of huge enterprises. Anyone with an online system can now use analytics to unearth hidden gems within their business’s data. When you are on the move, you can’t always rely on networking to drive your business. Repeat business from existing clients and a list of new prospects is key, which means…
