Digital Transformation and the Essential Role of CRM

In this article, we delve into digital transformation and the key role CRM systems, with a spotlight on Zoho CRM, play in driving this transformation. Digital Transformation and CRM Systems In today’s fast-paced and ever-changing market, businesses are under relentless pressure to innovate and adapt to sustain their competitive advantage. Digital transformation has evolved from being just a buzzword to a strategic imperative for organisations striving to thrive in the modern economy. At the…

23

Aug 2024

By Gina BattyeCRM, ZohoComments Off

10 Ingredients For An Analytically Delicious Business

Running a successful business is a lot like baking the perfect cake. We’re huge fans of cake here at Creative Analysis (in fact coffee and cake with clients is our favourite way to engage with them!) but that’s not why we’re writing this blog post. You’re probably wondering how business and cake are related if we’re not referring to a cake business. Well, just like putting the wrong ingredients and using the incorrect methods can…

22

Nov 2016

By Paula AtherillBusiness Freedom, Business Improvements, Customer Journey, Data Analysis, Process Improvement, SystemsLeave a comment

Multitasking: How to Juggle Tasks Without Realising It

How many things can you do at once? When was the last time you multitasked? I bet you can do a fair few activities at once and have multitasked at least once today. With the advent of the internet, technology and an acceptance of 24/7 working hours, as well as the expectation that we all should socialise, exercise, have hobbies, families, keep a good home, etc we’re all accustomed to multitasking. Why do we do…

30

Aug 2016

By Paula AtherillAutomated Marketing, Business Improvements, CRM, Integrated Systems, Lifestyle, Process Improvement, Systems, ZohoLeave a comment

Juggling Priorities as an SME business owner

In 2015 the British Standards Institute carried out a survey of 250 SMEs with between 1-250 employees. The survey revealed that almost 50% of them didn’t feel that their business was operating efficiently. 25% claimed that there was room for improvement and 20% of owners stated that they were involved in every aspect of their business. It is no wonder that 55% of SMEs don’t survive more than 5 years. Finding the time to grow…

25

Jul 2016

By Paula AtherillBusiness Improvements, CRM, Lifestyle, Systems, ZohoLeave a comment

Businesses’ Secret to Surviving Brexit

“Brexit”. It’s become the buzzword of 2016 hasn’t it and will probably be added to the Oxford Dictionary soon, in fact I’ve just added it to my computer’s dictionary now! It’s no wonder people from all walks of life are familiar with the term, given that business confidence in the UK economy has dropped by almost double since the historic EU Referendum on June 23rd. The BBC reported that, according to a YouGov and…

12

Jul 2016

By Paula AtherillBusiness Growth, Business Improvements, CRM, Positive Thinking, visionLeave a comment

If only you had Zoho Card Scanner App…

A few weeks ago I shared the wonders and convenience of the Zoho Card Scanner App in a blog post, outlining how small business owners simply have to snap a picture of a contact’s business card and the clever app accurately populates the correct fields in the virtual business card contact on your phone within the app. The neat and nifty application’s wow factor then comes into play when you are welcomed by an option…

14

Feb 2016

By Paula AtherillBusiness Improvements, CRM, Integrated Systems, Local Business, Remote Working, Working on the Move, ZohoLeave a comment

Scan Your Way to Success and Simplicity!

We all know a few cheeky life hacks– little secret cheats to make life easier. From running an old post-it note between the keys on your keyboard to gather mouldy crumbs and dust before you throw it away, to putting your smartphone in a glass to crank up your alarm’s volume to avoid over-sleeping. We all do them and we all like to share them because most of us want to make other people’s lives…

28

Jan 2016

By Paula AtherillCRM, Management Information, Remote Working, Systems, Working on the Move, ZohoLeave a comment

How Systems Can Make You Money

Do you want to make money while you sleep? Make your business perform for you. I recently attended IGNITE, an event to inspire women in business to achieve their vision. There were many great speakers, such as Loral Langemeier, Laura Doyle, Abi Griffiths, Katharine Dever and Bernedette Doyle. A common theme throughout all the presentations was to make sure your business performs for you at all times of the day. To do this you need…

28

Nov 2013

By Paula AtherillCRM, Sales Pipeline, SystemsLeave a comment